Watch This Episode Of Dealership Digest On How To Sell To The Millennial Buyer w/ Katie The Car Lady
Listen To The Episode On Spotify
In This Episode Of Dealership Digest You Will Learn:
- About How To Sell To The Millennial Buyer
- How Millennial's Are Different
- Why Leveraging Millennial's On Your Team Can Bring Huge Success
Knowing how to sell to the millennial buyer can sometimes be difficult. It can seem like the millennial buyer is hard to reach but they make up a large amount of the buying power.
So as dealerships we have to start focusing on selling to the millennial buyer and what processes we have to change to do that.
When hiring millennial's it is smart to let them try new things to expand your dealership. There are plenty of apps and other marketing tools a millennial might use that a seasoned vet won't so let them try it!
As dealerships we have to learn how to sell to millennial's and also how to hire and work with millennial's to help our dealerships grow.
On another note, be sure to optimize your dealerships sales process and train your sales teams so they can sell more units at your dealership!