Watch This Episode Of Dealership Digest On Having The Right BDC Strategy For Your Dealership
Listen To The Episode On Spotify
In This Episode Of Dealership Digest You Will Learn:
- BDC Strategy For Your Dealership
- What A BDC Department Does For A Dealership
- How BDC And Sales Work Together To Sell More Units
Some have a BDC strategy for their dealerships while others don't, and it could be hurting your sales and lead closing ratios. The more people you have reaching out to customers and trying to start conversations with your sales team the better, and that is exactly what a BDC department does.
The BDC strategy for your dealership should be to set as many appointments for the sales team as possible and to conjure up old leads and turn them into sales.
By using your BDC department to follow up with old leads, chat with customers on the website, and follow up on Facebook marketplace, you can start a lot of new conversations.
When a good sales team gets fed customers and new conversations, they will close more sales! So don't sleep on your BDC strategy for your dealership because you could be closing a lot more sales.